Insights

The Sitecore Ultimate Experience Award, from leading digital experience software organisation Sitecore, saw Triggerfish beat out 140 other best-in-class organisations across the globe to take out the top Sitecore gong for Leading the way for the ‘Phygital’ Future. The Sitecore Ultimate Experience Award category celebrates digital transformation and how leading organisations improve CX by blending digital applications where they relate to the physical world within the customer journey.

Mitch Watkins joins Rightscale Group as Group Financial Controller. He joins us from Essence, a WPP owned data and measurement driven media agency, where he acted as Financial Controller for the EMEA region.

Triggerfish is delighted to announce the appointment of Mirko Roettgers as General Manager.

John King joins the Triggerfish team as the new Director of Strategy. John will be heading up Digital Strategy, working alongside the Creative, Tech and BA teams to devise, recommend and implement digital strategies that will help our clients to continue to achieve their business goals.

In the MVP program’s 15th year, the elite group of professionals are recognized for their dedication to the Sitecore community. Triggerfish, today announced that both Anthony Hook (Director) and Mark Gibbons (Solution Architect) has been named a 2021 Most Valuable Professional (MVP) in both the Ambassador and Technology category by Sitecore®, the global leader in digital experience management software. Anthony is being honored among only 81 Ambassadors worldwide in the program’s 15th year. This year recognises Mark's second year as a Sitecore MVP and showcases his contribution to both our internal teams Sitecore learning and development and the wider Sitecore development community. Since the early days of Triggerfish, Mark has spearheaded our Sitecore practice and alongside the team, delivered Sitecore sites that have won several awards, including Honorable Mentions at Sitecore's own Experience Awards. The MVP award recognises professionals who deliver outstanding customer experiences through shared expertise on Sitecore’s products, the 2021 MVP program draws from a community of 12,000 certified developers and over 20,000 active participants. This year’s 284 MVPs contributed invaluable knowledge to the community in 2020 and demonstrated true mastery of the Sitecore platform to support partners, customers and prospects. “The 2021 Sitecore MVPs consist of stellar individuals who demonstrated incredible commitment to the Sitecore community during a challenging year which didn’t allow for in-person engagement,” said Tom De Ridder, CTO of Sitecore. “The 284 MVPs stepped up to the plate to bring critical knowledge and insights for the greater community through virtual channels. We are especially pleased to celebrate this group in the program’s 15th year.” More information can be found about the MVP Program on the Sitecore MVP site: http://mvp.sitecore.com.

This week Triggerfish welcomed the newest recruit to our evolving team with Rachel Stamp is taking on the role of Account Manager at Triggerfish. Coming to the end of her first week with the team, I sat down with Rachel to learn a little more about her background, personal and professional goals and what she hopes to achieve in her seat.

In the category 'most sophisticated implemenation' Triggerfish has been named a Sitecore Experience Award (SEA) Honorable Mention in the Most Sophisticated Implementation category for its work with customer ALS. Triggerfish has been recognized for working with ALS to address address Sitecore fundamentals with Microsoft Dynamics integration across multiple, global business streams and languages.

In the category 'most impactful human connections in the changing world' Triggerfish MarTech has announced it has been named a Sitecore Experience Award (SEA) Honorable Mention in the most impactful human connections in the changing world category for its work with customer BUSSQ Super. Triggerfish and BUSSQ were recognised for the implementation of Marketing Automation and Personalisation across integrated platforms to deliver hyper-personalised digital customer experience for members.

Awarded in the Most Sophisticated Implementation category Triggerfish MarTech has announced it has been named a Sitecore Experience Award (SEA) Honorable Mention in the Most Sophisticated Implementation category for its work with customer UnitingCare Queensland. Triggerfish and UnitingCare were recognised for their recent work consolidating 70 site domains into just four, on one platform.

Here at Triggerfish we strive to help companies form a Marketing Operations mindset.

If your organisation relies mostly on word of mouth or referrals for lead generation and doesn’t prioritise marketing activity, starting to may seem like a daunting task (especially if you have a small team or are new to the business of promoting a company). At Triggerfish, we’ve taken the opportunity to create some specific tools which may help new marketers create proposals, launch email campaigns, and measure their success.

Here at Triggerfish we strive to help companies form a Marketing Operations mindset.