Improving profitability for 7,000 franchisees

Triggerfish’s digital overhaul brought franchisees a streamlined platform that allowed for better decision-making, real-time access to financial data, and seamless interactions across 23,000 franchise locations. This platform improved operational efficiency, reduced support desk overload, and provided personalised knowledge bases for franchisees.

The Problem

The client faced the challenge of supporting 7,000 franchisees across North America.

With fragmented access to services, overloaded support desks, and data inconsistencies, franchisees struggled to access relevant operational and financial information quickly. There was a pressing need for a unified system that could support multiple services, roles, and geographies.

The Stack

Sitecore Experience Platform (XP)
Sitecore Experience Database (xDB)
Sitecore Experience Accelerator (SXA)
Sitecore Commerce Connect
Sitecore Analytics
Email Experience Manager

The Solution

To address these issues, Triggerfish executed a comprehensive platform migration to Sitecore XP SXA.

Single Sign-On Integration

Personalised Knowledge Base

Multi-Language Support

Real-time Financial Dashboard

Creating a New Industry Standard

This project established a new industry standard for multi-language, multi-market platform migrations. The transformation provided franchisees with consistent branding, improved user experiences, and operational efficiency, enhancing profitability and setting a benchmark for future digital initiatives.

                  “With input from dozens of stakeholders, the Triggerfish team helped to gain clarity around our key priorities which enabled both the North American and Asia Pacific regions to create a world-class digital customer experience for our franchisees in 15 countries and eight different languages.  In such a short time, that is quite an accomplishment and something to celebrate.”
                

Sr. Director Franchisee Experience