The Lure

Unique insights about Growth, Digital Strategy & MarTech

SUGCON ANZ: Day 2 wrap-up from the Triggerfish Sitecore Team

With SUGCON ANZ now behind us and Sitecore Experience currently underway, we caught up again with the Triggerfish Sitecore Team on the ground in Sydney to get their wrap-up of Day 2 to round out the conference. 

Topics: Content Management Sitecore DevOps

MarTech: Sitecore DevOps Maturity Survey

One of the critical foundations of delivering brilliant multi-channel experiences with Sitecore is DevOps.

Topics: Sitecore DevOps

Pixel perfect emails with Email on Acid and Sitecore EXM

 

Emails are a critical tool in any marketer’s armoury, why, because it just works... (you can see some links to my favorite stats below, but not before you read this 😉). We love sending rich, targeted, compelling email campaigns and we also love doing it with both Sitecore EXM & HubSpot Email, but, there are a number of critical things you just have to get right to really make an impact.

Topics: Inbound Marketing GDD Sitecore Email Marketing